What Have I Learnt From Researching Publishing Companies?

What Have I Learnt From Researching Publishing Companies?

 

The main thing that I have learnt from my research into Media Companies is from Baur. I found that throughout all forms of the magazine in which they distribute the front cover was very appealing. It was common that front covers had a variety of images, this was a technique used to not only attract but inform an audience of what was to be included within the magazine. This is what I have learnt to be able to have a lot going on in my front cover, to appeal to as many differnces people as possible. Including people that might like the genre of music, a particular artist or even simply for a competetion which I could advertise. My inspiration for this was from Baur's magazines such as Closer and Zoo where their images are key to attracting audiences. The importance of being able to grab the readers attention is key to selling a magazine, therefore in my peice I will ensure that my images are relevant and clear in order to advertise all features I will include (e.g Competitions, Artists, Articles).

 

Another thing that I have learnt from my research into Media Companies is the varieties of font, font sizes and colours schemes. I noticed that the vairation of different font sizes and actual fonts was extremly common through Baur's magazines. Therefore I want to ensure that I have a mixture of font sizes to encourage important of different articles. If I am using a quote from an article on my front cover to advertise the article then I will use a larger font size. I also learnt that all magazines have a particular house style, I would like to maintain a colour scheme throughout my own magazine to ensure it has the professional look as if it had been made by Baur themselves!